Cleveland Search Engine Optimization Community

November 17, 2006

12:45-1:30 Keynote Speaker

Eric Olsen from Blogcritics.org is the keynote.

Blogcritics is an online magazine, a community of writers and readers from around the globe.

The title is: “The Fantastically Wild Success Story of Blogeristic Organization”

He is giving us the chronology of his business.

He wants us to understand what blogging is and what blogging software is.

He mentions that “it’s all about the links.” He says that’s the #1 factor of determining how you do on the engines.

He talks about Google PageRank. He says that people have to know about you and link to you in order to increase your PageRank. He says each number is exponentially higher than the previous number. PageRank is a scale from 0-10. There are very few 10′s: Google, Yahoo, New York Times. Blogcritics.org is a 7.

He says that he has 100,000 readers a day. He has 1700 writers, 20 editors. He gets people to write for free for his site because he has readers.

He says that if you have a broad base and no money… the way you succeed is to give away your product. You get the exposure, links and higher pagerank.

Anita Campbell has the closing remarks.
She mentions that having a site like blogcritics.org here in Cleveland is a tremendous asset to our community.

[Having Anita in the Akron/Cleveland area is also a tremendous asset]

[Thanks everybody for putting on a great event. Once again, our area has shown itself to be a highly intelligent seo community.]

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