Building world-class Search Engine Optimization expertise

The Karcher Group is hosting a two-day search engine optimization seminar in the Akron-Canton area featuring a full panel of search engine experts.  Guest speakers include:

• BJ Mitchel of Business.com
• Anita Campbell of Small Business Trends
• Dr. William McHenry of the University of Akron
• Jake Baillie, managing director of STN Labs and former president of TrueLocal.com. 

Other speakers include Geoff Karcher, owner and president of The Karcher Group with over 13 years of Internet and Search Marketing Experience; Aaron Geh, Vice President of Sales and Marketing, James Golden Vice President of Development, Craig Geis, Senior Web Analytics Specialist, Jen Doerschuk, Pay-Per-Click Specialist and former Yahoo! Search Marketing senior development editor, and Collyn Floyd, Online Marketing/Copywriting Specialist.

The seminar titled “Search Engine Marketing Made Simple” will be held on May 15-16, 2007 at the 356th Fighter Group Banquet Center by the Akron-Canton Airport (4919 Mt. Pleasant Road, North Canton, OH, 44720).  Attendees can select Day One (Basic track), Day Two (Advanced track), or both days.

The early bird seminar registration fee is $249 per day or $399 for both days, effective during the month of April.  

This two-day SEO class is designed to help business owners, marketers, and webmasters increase their Web site’s traffic, rankings and conversions.  Topics include how to improve rankings in the search engines, link building, keyword selection, pay-per-click marketing, usability and more.  Plus, attendees will learn about emerging marketing strategies such as blogging, viral marketing, and online public relations. 

The seminar is structured to allow plenty of time for Q&A, hands-on consulting, and troubleshooting. For more information or to register, please go to The Karcher Group’s search engine optimization seminar page or call 800.310.0317.