Building world-class Search Engine Optimization expertise

Cleveland, known across the country as a hotbed of SEO and SEM talent, is increasing its international reach as more and more professionals are crossing oceans to educate organizations outside the U.S.

This year, Matt Bailey, founder of SiteLogic will be racking up the frequent flier miles with multiple speaking and training engagements overseas. In 2008, Bailey has multiple speaking engagements here in the states; New York, Chicago, Boston, Orlando, Las Vegas, Pierre, San Jose, Charleston, Houston, and San Francisco. Internationally, Bailey will be offering training classes in London, England and Madrid, Spain in the first six months of the year. He will also be delivering a keynote speech in Stockholm, Sweden.

Currently, Bailey is booked up through June 2008, but is now scheduling speaking and training engagements from August 2008 through 2010.

Back for the third time, Cleveland SEO will present a 2-hour hands-on program on Search Engine Optimization.   The session speakers will include Dave Goebel from the Goebel Group, Greg Habermann from SageRock.com and John Inama from Pilot Fish. 
The course schedule begins on January 28^th and meets every other week from 7-9 PM. 
Course Description:  

Blogging, RSS feeds, CMS, email marketing, mobile marketing…what exactly is the best way to do eMarketing? How do you guarantee a good return on your investment of money and time?  This new series, which is taught by real-world experts in the field, will teach you a whole spectrum of techniques and tools for eMarketing.  

For details please visit the Corporate College.  Hope you can make it!

Due to an increase in business, we’re looking for experienced SEO specialists to add to our team.  We’re also always on the lookout for college interns who want to learn the SEO business from the ground up.  We offer a fast-paced, fun environment and a growing client roster. Plus, we offer medical, life, 401k, paid vacation and holidays, a bonus system, and much more.

SEO Analyst/Technical SEO Specialist — We’re looking for someone with at least two years experience in analyzing & interpreting website stats. If you love stats, understand techie language, and can do it all while keeping an eye on the marketing side of things, then we want to talk to you.  If you have achieved some SEO certifications, that’s even better, but not required.  Benefits include medical, life, 401k, paid vacation & holidays, bonus system, and more.  Specifically, the requirements include:

• Ability to analyze past website stats/data and create natural SEO recommendations based on data collected
• Ability to analyze Pay Per Click stats and make PPC recommendations based on data collected
• Have familiarity with either Google Analytics or ClickTracks Analytics software
• Ability to diagnose problems with current and potential SEO clients
• Ability to track & report website statistics

SEO Specialist — We’re looking for someone with at least two years experience in Search Engine Optimization who understands the fundamentals of implementing SEO strategies. If you have achieved some SEO certifications, that’s a huge plus but not required. Benefits include medical, life, 401k, paid vacation & holidays, bonus system, and more. Specifically, you’ll be responsible for:

• Analyzing on-page & off-page optimization factors & providing recommendations for future strategies
• Implementation of SEO tactics within sites using Dreamweaver & Content Management Systems
• Monitoring & reporting Search Engine Rankings
• Monitoring & reporting link popularity & search engine saturation data
• Tracking & reporting website statistics

SEO Intern
Are you a college student wanting to get some valuable work experience?  You’ll be learning the nuts and bolts of SEO, all while enjoying a fun, casual work environment (jeans are perfectly acceptable) and building up your work portfolio and experience.   

Interested?  Call Stacy Hoffman @ 330-493-6141 or email stacy @ thekarchergroup.com.  We’re located right beside the Akron/Canton Airport.   

This is a video highlighting the speaking appearances several of us have done nationwide here at SageRock. The reason for the video is to let you know that we are always working extremely hard at being industry leaders in search marketing so we can be the best search engine marketing firm you can work with.

Check out this interview from our own Joe Abraham as he discusses the value of maps in the search landscape:

E-Commerce News: ECT News Exclusives: SageRock VP Joe Abraham: Putting Web Marketing on the Map

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This past week I was given to opportunity to be interviewed at WebmasterRadio.fm. If you have never checked them out you owe it to yourself to spend some time over there.

Here’s my interview:

SageRock , specializing in search engine optimization, paid search management and statistical analysis is profiled with founder Sage Lewis

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Well it seems the only time that Cleveland SEO can manage to get together is when we’re in some other town. But if that’s the way it is then so be it. This past week at Search Engine Strategies in Chicago, Cleveland SEO descended on the Gage restaurant for dinner and drinks.

I just got done speaking with Scott Hendison who is with: SEMpdx | Portland, Oregon Search Engine Marketing Association
They are doing some really interesting monthly meetings involving their local business community. SEMpdx is a strong group that ClevelandSEO might want to look to for inspiration to help drive our growth in 2008.
Thanks for talking with me Scott!

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Local search is on-fire hot! By catering to a local audience you can significantly increase your sales and your conversion rate. But creating local search campaigns isn’t as simple as just mirroring your national paid search campaign. Come to the Think Global, Act Local Training Class at SES Chicago to learn hands-on, how-to techniques and strategies to make full use of the local search market. Your fellow Clevelanders, Sage Lewis and Greg Habermann, will be heading it up.

Check out this video to get a taste of all you will learn. And click on the following link to get all the details:
http://www.searchenginestrategies.com/chicago/training.html

Check out this video to learn more about it: